TIRUNELVELI IRRUTTU KADAI HALWA

It is a Sunday and everyone in Tirunelveli knows that ‘ Iruttu kadai ’ Halwa is closed on Sundays. If you are a visitor to the town, you will have to wait if you want to taste their original fare. But other shops claiming to sell the original ‘ Iruttu Kadai ’ halwa are sprung across all over the town and even online. And their claims are not entirely spurious. When the original ‘ Iruttu kadai ’ Halwa is open for business, they stock up knowing very well that the customers that visit the Nellai town on Sundays would not be disappointed. There is also the claim that the ‘Master’ (i.e. Chef) that ‘ Iruttu Kadai ’ halwa employs also runs this as a side hustle and that is the reason you get the original Iruttu kadai halwa even if you do not buy it from Iruttu kadai . The name ‘ Iruttu kada i’ in itself isn’t very appealing as any brand marketing professional will tell you. Literally translated, in English it means the dark shop . And th...